Ryan Faller
Digital Marketer | Avid Gardener
OPEN FOR WORK
Digital Marketing Director
15+ years leading teams that generate results
Located in St. Louis, MO | Available Worldwide
Ryan Faller
Digital Marketer | Avid Gardener
OPEN FOR WORK
Digital Marketing Director
15+ years leading teams that generate results
Located in St. Louis, MO | Available Worldwide
Professional Skills
Counts the ways I can bring value to your team
SEO
I know search engine optimization the only way it shold ever done: a technically sound website, content that provides value to humans and LLMs, and inbound links from authoritative sources.
Local SEO
It's about all about the NAP aggregation, GBP optimization, local citations, and content that meets searchers where they are.
Brand Identity
In the age of AI, knowing what your brand is and what it stands for has never been more important. Stand out or stand aside.
Content Strategy
The slow death of keywords has forced our hands to write more of what matters, and what matters is writing content that answers questions that matter in the moment.
Paid Ads
Whether it's paid search, paid social, programmatic, or a mix of each -- knowing what levers to pull and when is necessary to hitting each touchpoint of today's customer journey.
Advanced Reporting & Analytics
I have seen nearly every reporting platform under the sun, but no one type of data visualization is best if you don't have the knowledge to relate that data to a client's ROI.
Conversion Optimization
Getting visitors to where you want them is the battle. CRO techniques like A/B testing, heatmapping, scroll depth, and user path is where the war is waged.
SEO
I know search engine optimization the only way it shold ever done: a technically sound website, content that provides value to humans and LLMs, and inbound links from authoritative sources.
Local SEO
It's about all about the NAP aggregation, GBP optimization, local citations, and content that meets searchers where they are.
Brand Identity
In the age of AI, knowing what your brand is and what it stands for has never been more important. Stand out or stand aside.
Content Strategy
The slow death of keywords has forced our hands to write more of what matters, and what matters is writing content that answers questions that matter in the moment.
Paid Ads
Whether it's paid search, paid social, programmatic, or a mix of each -- knowing what levers to pull and when is necessary to hitting each touchpoint of today's customer journey.
Advanced Reporting & Analytics
I have seen nearly every reporting platform under the sun, but no one type of data visualization is best if you don't have the knowledge to relate that data to a client's ROI.
Conversion Optimization
Getting visitors to where you want them is the battle. CRO techniques like A/B testing, heatmapping, scroll depth, and user path is where the war is waged.
15
Years of experience
in digital marketing
95
%
MoM client retention rate
Client satisfaction rate built on trust and results.
Past Client Partnerships
These partners are the reason I do what I do
Past Client Partnerships
These partners are the reason I do what I do
“Any [business] would be lucky to work with Ryan Faller…”
“Any [business] would be lucky to work with Ryan Faller…”
Erin Siffing - VP of Sales & Marketing | Avista Senior Living
My toolkit,
your advantage
Any digital marketer is only as good as his / her tech stack
Ads | GA4 | GBP | GSC | GTM
100%
Ads | GA4 | GBP | GSC | GTM
100%
Microsoft
Ads | Clarity | Places | Webmaster Tools
100%
Microsoft
Ads | Clarity | Places | Webmaster Tools
100%
Meta
Ads Manager | Business Manager
100%
Meta
Ads Manager | Business Manager
100%
Campaign Manager | Business Manager
100%
Campaign Manager | Business Manager
100%
2025
2025
2024
2023
2022
2021
2020
Follow my professional journey…
Follow my professional journey…
Consistent execution amid an ever-changing digital marketing landscape
Director - Marketing Systems
Digital Strike
2024 - 2025
Director - Marketing Systems
Digital Strike
2024 - 2025
Director - Strategy
Digital Strike
2022 - 2024
Director - Strategy
Digital Strike
2022 - 2024
Director - Accounts
Digital Strike
2021 - 2022
Director - Accounts
Digital Strike
2021 - 2022
Head of Local SEO
Digital Strike
2020 - 2024
Head of Local SEO
Digital Strike
2020 - 2024
Paid Ads Strategist
Digital Strike
2019 - 2021
Paid Ads Strategist
Digital Strike
2019 - 2021
Operations Manager
Starwood Media
2011 - 2019
Operations Manager
Starwood Media
2011 - 2019
Questions you gotta ask
Why should I hire you?
Value. Throughout my career, regardless of title, scope of role, responsibilities, or company, I have always provided an amount of value that easily exceeds my compensation. Now, with nearly two decades of digital marketing experience, I have the ability to provide your company with value in a variety of ways -- each of which maximizes client ROI and enhances your company's profit margins.
How would you describe your professional experience?
In one word: versatile. I have seen, heard, and done it all. I have executed holistic SEO iniatives for startups. Managed more than half a million dollars in quarterly media spend for clients. Frameworked content strategies that fuel LLMs every bit as they quench human thist for knowledge. There's much more to the story, and I can't wait to share it with you.
What would you like out of your next role?
I relish the opportunity to lead, manage, mentor, and coach -- while spending intervals of time in the trenches. The grunt work is where the real money is made, and I want to keep my skills sharp and honed at all times.
What motivates you to get up and go to work everyday?
Knowledge. To me, it's more than power. Knowledge is wealth. And in this industry, there's sometbing to be gained each day simply by learning something new. The digital marketing sphere has changed so dramatically in my liftetime, and I very optimistic for what shifts lie ahead.
Why are you looking for a new opportunity?
icon Simply put, my previous employer and I had a very hard time fitting me into a role that would benefit both parties. There, I was a jack-of-all-trades, having fulfilled six different roles, including two on the executive team, but that status become increasingly untenable the more the organization matured. So, here we are!
Where do you see Ryan five, 10, 15 years from now?
Well, let's see ... happy, fulfilled, content, accomplished. There are so many things in life I still want to accomplish, and I am determined to make the second half of my life every bit as memorable as the first. And those years could take many forms -- from running my own agency, elevating every deparment of someone else's agency, writing a book, developing new and exciting ways to leverage AI, and every possible combo of scenarios in-between.
Do you have any other questions?
Why should I hire you?
Value. Throughout my career, regardless of title, scope of role, responsibilities, or company, I have always provided an amount of value that easily exceeds my compensation. Now, with nearly two decades of digital marketing experience, I have the ability to provide your company with value in a variety of ways -- each of which maximizes client ROI and enhances your company's profit margins.
How would you describe your professional experience?
In one word: versatile. I have seen, heard, and done it all. I have executed holistic SEO iniatives for startups. Managed more than half a million dollars in quarterly media spend for clients. Frameworked content strategies that fuel LLMs every bit as they quench human thist for knowledge. There's much more to the story, and I can't wait to share it with you.
What would you like out of your next role?
I relish the opportunity to lead, manage, mentor, and coach -- while spending intervals of time in the trenches. The grunt work is where the real money is made, and I want to keep my skills sharp and honed at all times.
What motivates you to get up and go to work everyday?
Knowledge. To me, it's more than power. Knowledge is wealth. And in this industry, there's sometbing to be gained each day simply by learning something new. The digital marketing sphere has changed so dramatically in my liftetime, and I very optimistic for what shifts lie ahead.
Why are you looking for a new opportunity?
Simply put, my previous employer and I had a very hard time fitting me into a role that would benefit both parties. There, I was a jack-of-all-trades, having fulfilled six different roles, including two on the executive team, but that status become increasingly untenable the more the organization matured. So, here we are!
Where do you see Ryan five, 10, 15 years from now?
Well, let's see ... happy, fulfilled, content, accomplished. There are so many things in life I still want to accomplish, and I am determined to make the second half of my life every bit as memorable as the first. And those years could take many forms -- from running my own agency, elevating every deparment of someone else's agency, writing a book, developing new and exciting ways to leverage AI, and every possible combo of scenarios in-between.
Do you have any other questions?
Let's build success together
Hiring the right person is hard. Make the effort worth every second.
Do not take my word for it
Hear from those I have worked with (and for)…
Erin Siffing
VP | Sales & Marketing
Any [business] would be lucky to work with Ryan...
Avista Senior Living
Erin Siffing
VP | Sales & Marketing
Any [business] would be lucky to work with Ryan...
Avista Senior Living
Toolbox continued…
These have received plenty of use over the years
Toolbox continued…
These have received plenty of use over the years